Services Portfolio Nationwide About Contact Inquire
Who We Are

Design. Strategy.
Execution.

We function as your complete event department — owning every detail from first brief to final breakdown. No handoffs. No gaps. Just flawless execution at every scale.

We don't just show up. We run the whole thing.

About Us
"For those who expect thoughtful design, strong execution, and a partner who can lead — not just support."
ARX Events Agency
For Those Who Expect More

What sets us apart.

Thoughtful Design
over trends

Every event concept is built around your brand identity, your audience, and the specific feeling you want to create — not a template.

Strong Execution
over chaos

One dedicated point of contact. One integrated team. From brief to breakdown, nothing falls through the cracks.

A Partner Who Leads,
not just supports

We don't wait to be told what to do. We bring strategy, ideas, and solutions to the table — before you even think to ask.

Our Services

Everything your event needs.
Under one roof.

01

Meetings & Conferences

End-to-end production for summits, leadership meetings, and conferences up to 500 guests. Venue, AV, programming, staffing, and every logistical detail — managed flawlessly.

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02

Brand Activations & Experiential

Immersive experiences that connect your audience to your brand's mission. Pop-ups, product launches, and activations designed to surprise, delight, and earn attention.

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03

Corporate & Executive Events

Executive retreats, sales kickoffs, galas, award ceremonies, and VIP client experiences — produced at a standard that reflects the excellence of the people in the room.

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04

Team Building & Culture Events

Holiday parties, team building, and culture activations that strengthen what makes your company worth working for. Events your people actually look forward to.

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05

Embedded Event Support

Additional staffing and production support for in-house marketing and events teams. Whether you need two extra hands or a full crew, we plug directly into your team.

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06

Full Production Services

Photo, video, AV, and design through our integrated creative network — all under the ARX umbrella. One concept, one vision, one contract from strategy through execution.

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Our Work

Events we've produced.

Real events. Real clients. Every detail owned by us from start to finish.

Momentum Event stage setup
Momentum Event full room
Momentum Event - behind the scenes
Momentum Event networking
Corporate Event · Chicago, IL

Momentum Event

A high-energy gathering of Chicago's entrepreneurial community — blending intentional networking, immersive programming, and a keynote from Jesse Itzler. Every detail designed to spark connection and challenge limits.

Venue: City Hall & RecessAV · Entertainment · Full Production
Photography: The JJ Effect
National Conference · Washington, DC

Adolescent Sleep National Conference

A high-impact national conference bringing together leading experts in public health, education, and research. Grounded in RAND Corporation research and supported by major medical organizations — produced at the JW Marriott, Washington DC. Attendees from 33 states, Canada, Singapore, and the UK.

Venue: JW Marriott DCConference Production · Full Logistics
National Conference panel discussion
Conference audience Q&A
Conference table discussion
Science of Sleep session
Brand Activation · Chicago

Outdoor Activation

A full outdoor brand activation with custom A-frame structures, lawn games, and evening entertainment — designed and executed from concept to cleanup. Every detail, every moment, owned by ARX.

Brand Experience · Full Production
Corporate Holiday Event · Chicago

Vintage Prom

A bold, nostalgic twist on a traditional holiday party. Vintage Prom reimagined prom night with neon lights, throwback music, and high-energy moments — bringing the entrepreneurial community together for a no-rules evening at Sarabande.

Venue: SarabandeDesign · Catering · AV · Floral
Photography: The JJ Effect
Vintage Prom entrance arch
Vintage Prom room with disco balls
Vintage Prom dinner tablescape
Vintage Prom bar
hkplusc - Welcome to La Fete card
hkplusc - Champagne bar setup
Brand Activation · Business Relaunch

A Night of Reveal

A strategically executed event designed to support a client's business relaunch. Guests were greeted with nosegays and models dressed as unicorns. The evening peaked with a silver confetti explosion, controlled paparazzi, and coconut cupcakes on silver platters.

Black Tie Bar Crawl Brand Experience · Full Production
Photography: Nick Gerber
The ARX Difference

We don't just
plan events.
We run them.

What that means for you
Our clients don't manage vendors, timelines, or logistics. We do.
You walk into your event and actually experience it — as a host, not a coordinator.
The same people who built your event are in the room on event day. No handoffs. No surprises.
Agency-quality output without the global agency overhead built into your invoice.
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Nationwide Reach

We go where
your business
takes you.

We've planned and executed events coast to coast — and we travel with our team to bring the same standard of production anywhere your event needs to be.

ChicagoNew York Los AngelesAtlanta DenverSeattle PhiladelphiaPortland Minneapolis+ Anywhere
15+
Years Producing Events
10+
Cities Nationwide
500+
Events Produced
500
Guest Capacity
How We Work

A process built for
zero surprises.

01
Discovery
We start with your business goals, audience, and what success looks like — before we touch a single logistics detail.
02
Strategy & Concept
A custom event concept built around your brand. Budget, timeline, creative direction — all locked before execution begins.
03
Production
We manage every moving part — staffing, vendors, design, AV, and day-of management — with zero gaps.
04
Delivery
Your event runs flawlessly. You're present for your people. The only acceptable outcome.
Sharokina Pazand, Founder of ARX Events Agency
Sharokina Pazand · Founder
The Founder

Built by someone
who has done the work.

Sharokina Pazand founded Citygirl Events in 2009 and spent 15+ years building one of Chicago's most recognized luxury event studios — earning features in the New York Times, People, Elle Decor, and on Lifetime TV.

With a background working across leading event and brand agencies and a track record of delivering flawless events from coast to coast — she brings the strategic vision of a seasoned executive and the creative precision of a world-class producer.

ARX is the corporate expression of that legacy — built on 15 years of making every event feel like the most important room in the city.

Founder Featured In
Kind Words

What clients say.

"Every year they get better. Professional, organized, and a pleasure. Nothing that couldn't be solved quickly — the vendors felt like part of her team."

Sarah D. · Annual Event Client · 5 Years

"Her attention to detail, organization and commitment to following through are commendable. Working with her boots-on-the-ground during the conference was exceptional."

Anka T. · Portland, OR Conference

"Organized, creative, and calm no matter what happens. Reliable, responsible, and I highly recommend her."

Eveline H. · Annual Conference Client

"The event went off flawlessly — many said it was the best educational conference they'd ever attended. Shar's 'can do' attitude and attention to every detail were impressive."

Jim H. · National Sleep Conference · Washington DC

"Our go-to resource for event planning, execution and expertise. Unparalleled in professionalism, efficiency and talent."

Hunter K. · Multi-Event Client

"Attendees from 33 states, Canada, Singapore, and the UK. Sharokina and her team played a vital role in every aspect of planning, promotion, and execution."

Jim H. · Adolescent Sleep National Conference
Let's Work Together

Let's create something
that works as beautifully
as it looks.

Tell us about your event — the scale, the audience, the goal. We'll build an experience your people have never had before.

Send Us a Message